This is the premier event where the efforts you make in your operation meet with the entire meat value chain to address the multitude of sustainability, supply chain management, animal welfare, food safety, and consumer trust challenges. This is not just a conference with endless speeches; it's a reimagined platform where industry leaders can come to benchmark their strategies, where innovators collaborate to find solutions, and where we all partner on pre-competitive action.

The AMC is the premier conference for meat retail professionals, bringing together peers and trading partners across the industry. Experience three days of insightful discussions on consumer trends, sustainability, technology, and the political landscape. Network with industry leaders, discover the latest innovations and solutions from leading suppliers, and gain valuable knowledge through a diverse program featuring expert speakers, interactive presentations, and an exclusive first look at the Power of Meat, essential insights to drive your business forward.

In this webinar, industry experts will examine the critical role that rigid PET (polyethylene terephthalate) packaging plays in advancing sustainability and circularity in today’s packaging landscape, especially in the meat and protein sector. As demand grows for environmentally responsible solutions, rigid PET packaging is gaining traction for its many benefits. We’ll discuss those along with technological advancements and actionable strategies that brands and manufacturers can leverage to reduce harmful environmental impacts.